Prompts and skills
Tested AI prompts for real estate agents.
A growing library of prompts and Claude skills written for how agents actually work, all part of the Agent AI Toolkit. Begin with three free kits, then add $19 tools you can use in Claude or ChatGPT the same day.
Free now
Start here, free.
Two free setup kits before you buy anything. Set up Claude the right way, then give it the rules so everything you write stays inside Texas advertising, Fair Housing, and NAR rules.
Free
Claude Getting Started Guide
Set up Claude in one sitting: the right plan, your About Me, your first project, and three prompts to try today. Includes a checklist and a printable PDF.
Get it freeFree
Texas Agent Guardrails
A Claude skill, a backup prompt for ChatGPT, a broker checklist, and a printable PDF. Written for Texas agents. Works in Claude or ChatGPT.
Get it freeThe guardrails are a starting point, not legal advice. Confirm them with your broker before you rely on them.
New in Start Here
Better prompts. Your own voice.
Start Here is the foundation every other Agent AI Toolkit tool builds on. Learn to write prompts that get strong first drafts, then teach AI to sound like you. Works in Claude or ChatGPT, for agents in any state.
$19
Prompt Engineer
What makes a strong prompt, plus your own Prompt Builder that writes and fixes prompts for any real estate task with Fair Housing and your MLS data built in. Eight before and after examples and a printable checklist. Works in Claude or ChatGPT.
Get Prompt Engineer$19
Voice Builder
Paste a few things you wrote, answer a short interview, and get a Voice Guide that makes every draft sound like you, not AI. Works in Claude or ChatGPT, with a Claude skill and ChatGPT setup steps included.
Get the Voice Builder$19
Brand Guide Builder
Your colors, fonts, logo, and brokerage rules in one guide Claude or ChatGPT follows every time, with a brand check before every design. Includes a Claude skill and your Canva Brand Kit list.
Get the Brand Guide Builder$19
Skill Builder
Turn any task you repeat into a skill or project that runs the same way every time. Works in Claude or ChatGPT.
Get the Skill BuilderNew
How Google and AI see you.
Buyers and sellers ask ChatGPT and Google who to call. Check your digital footprint for free, grade it in depth, and fix your bios so search engines rank you and AI tools quote you.
Free
Digital Footprint Check
Twelve yes or no questions, a score out of 12, and the three fixes that matter most for how Google and AI assistants see you. Works in Claude or ChatGPT.
Get it free$19
Digital Footprint Grader
Grades your Google Business Profile, website SEO, AEO, GEO, bios, and reviews out of 100, then gives you your top 5 fixes with ready to paste prompts and a 30 day plan. Works in Claude or ChatGPT.
Get the Grader$19
Bio Optimizer
A tested Claude project prompt, a 30 step checklist, and a printable PDF. Bios for Google, Zillow, Realtor.com, LinkedIn, and nine more, plus a lesson on why every platform matters for AI search. Works in any state, in Claude or ChatGPT.
Get the Bio OptimizerHow each tool works.
Get the full kit
Every tool comes as a kit: a step by step kit page with copy buttons, the complete prompt, and a printable guide and checklist. Works in Claude or ChatGPT.
Set it up once
Paste the prompt into a Claude or ChatGPT project with your own facts, and it is ready every time you need it.
Some run as a skill
Voice Builder, Brand Guide Builder, Skill Builder and Texas Agent Guardrails also include an installable Claude skill, so your rules run every time.
Skills that set up your AI once.
A Claude Skill is a saved set of instructions, so you stop explaining yourself every time you open a chat. Every tool here works in Claude or ChatGPT.
$19, live now
Voice Builder
Drafts that sound like you, built from your own writing. Works in Claude or ChatGPT.
Get the Voice Builder$19, live now
Brand Guide Builder
Your colors, fonts, logo, and broker rules, applied every time. Works in Claude or ChatGPT.
Get the Brand Guide Builder$19, live now
Skill Builder
Any task you repeat, set up once. Works in Claude or ChatGPT.
Get the Skill BuilderFree
Texas Agent Guardrails
Flags Fair Housing, TREC advertising and NAR Code wording to double check before you publish. Works in Claude or ChatGPT.
Get it freeFree
State guardrails
Texas Agent Guardrails adds TREC advertising rules and the NAR Code to every check. Works in Claude or ChatGPT.
Get it freeGuardrails prompt you to check. They do not replace your broker, your state's rules or an attorney.
Choose your pack.
Buy one tool for $19, or save with a pack. Both packs are open now.
Live now
Four tools, one price
The Start Here Pack
$49
One time purchase, $76 if bought separately
Prompt Engineer, Voice Builder, Brand Guide Builder, and Skill Builder. The foundation every other Agent AI Toolkit tool builds on.
A kit page, prompts, and checklist for every tool
Works in Claude or ChatGPT
Claude skills included where they fit
Get the Start Here PackLive now
The complete library
The Full Library
$149
Early price $99 through November 30
Every Agent AI Toolkit tool and pack, plus every tool added after you buy. Built for agents who want every job covered.
Everything in the Start Here Pack
The Listing Launcher Pack and every pack after it
Claude Skills that run your guardrails every time
Get the Full LibraryNot in real estate?
Meal planning, recipes, and organizing your email, photos and Google Drive.
Prompts are tools, not legal advice. Review every draft before you use it.
Read the full disclaimerFind a prompt by the job.
Prompts are sorted by the work you are doing, not by the tool.
Coming soon
The Agent AI Toolkit
Listings, pricing conversations and seller updates.
Coming soon
Buyer's agent
Buyer consultations, showings and offers.
Coming soon
Marketing and social
Posts, captions, scripts and newsletters.
Coming soon
Client communication
Follow ups, updates and hard conversations.
Coming soon
Negotiation
Preparing for offers, counters and pushback.
Coming soon
Business development
Prospecting, sphere and referral outreach.
Coming soon
Team and operations
Systems, onboarding and the work behind the work.
Coming soon
General
Everyday writing and planning for any agent.
Coming soon
Your state, starting with Texas
Prompts that ask which state you work in, then add the right guardrails to check.
Not in real estate?
Meal planning, recipes, and organizing your email, photos and Google Drive.
You stay in charge.
AI writes the first draft and you make the call. A prompt can help you prepare for a pricing conversation, but the recommendation to your seller always comes from you, not the tool. Every draft still gets read, checked and edited before it reaches a client.
Questions about these prompts.
What are the AI prompts for real estate agents?
They are a growing library of AI prompts and Claude skills for real estate agents in any state. The Agent AI Toolkit is open now, with three free kits and $19 tools including the Digital Footprint Grader, Bio Optimizer, Prompt Engineer, Voice Builder, Brand Guide Builder, and Skill Builder. New tools are added as they are ready, and each one says whether it works in Claude, ChatGPT, or both.
Are the prompts free?
Three kits are free: the Claude Getting Started Guide, Texas Agent Guardrails, and the Digital Footprint Check. Every other tool is $19, and you can save with the Start Here Pack ($49) or the Full Library (early price $99). Checkout runs through Gumroad, which emails your files the moment you buy, including a kit page, the prompts, a checklist, and a PDF guide. Questions about a purchase? Email keeneonai@gmail.com.
Which AI tools do the prompts work with?
Claude and ChatGPT. Every tool works in both, except the Claude Getting Started Guide, which is written for Claude.
Can I ask for a prompt?
Yes. Message @keeneonai on Instagram and tell me the one task you would like a prompt for.
Tell me what to build next.
Message @keeneonai on Instagram with the one task you would like a prompt for.
Message @keeneonai